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Changgo43 Integrates PAYCO Mobile Payment System
Consumer Services · Restaurants · yonhap_finance · 2026-09-07
Dining Brands Group's premium beef restaurant chain, Changgo43, has adopted NHN PAYCO's mobile payment service to enhance convenience for office workers.
What Happened
System Integration: Changgo43, a premium Korean beef restaurant chain operated by Dining Brands Group, has officially integrated NHN PAYCO’s mobile payment service. This move allows customers to utilize various payment methods, including credit cards, bank accounts, and reward points, at its locations.
Enhanced Convenience: PAYCO is widely used by corporate employees through welfare points and digital meal vouchers, serving approximately 400,000 users. By adopting this system, Changgo43 aims to streamline the payment experience for its core demographic of office workers.
Market Expansion: With over 70,000 affiliated merchants already accepting PAYCO meal vouchers, this partnership provides Changgo43 with a strategic advantage in reaching a broader base of corporate and public sector employees. The brand expects this to serve as a key touchpoint for new customer acquisition.
Industry Context: The adoption of PAYCO by major players like Changgo43 and Baedal Minjok highlights the ongoing digital transformation within the food and beverage industry. As mobile payment solutions become standard, businesses are increasingly prioritizing seamless, integrated payment experiences.