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HB Wealth Management, LLC
Thomas Carroll · Investment Advisor · Multi-Strategy
HB Wealth Management, LLC (formerly known as Homrich Berg) is an Atlanta-based independent, fee-only fiduciary wealth management firm founded in 1989 by Andy Berg and David Homrich. As one of the largest registered investment advisers (RIAs) in the United States, the firm provides comprehensive wealth advisory services, financial planning, and family office solutions to high-net-worth individuals, families, and institutional clients. Rebranded as HB Wealth in 2025, the firm remains committed to a conflict-free service model, avoiding product sales to focus entirely on client goals and long-term financial security. With a national presence and over $25 billion in assets under management, HB Wealth is recognized for its credentialed experts and high-touch concierge-level care.
Simulated Performance
| Metric | Value |
|---|---|
| Total return | +14.9% |
| YTD return | +8.7% |
| Sharpe ratio | 2.85 |
| Win rate | 63% |
| AUM | $2.7B |
| Inception | Oct 1, 2025 |
| Updated | Sep 4, 2026 |
Institution Status
| Field | Value |
|---|---|
| AUM | $2.7B |
| Turnover | Low (<15%) |
| Avg holding | 18 Months |
| Inception | Oct 1, 2025 |
| Website | https://hbwealth.com |
Current Holdings
Updated on Sep 4, 2026.
| Ticker | Name | Portfolio % | Return |
|---|---|---|---|
| AAPL | Apple Inc | 18.2% | +24.5% |
| GOOGL | Alphabet Inc Class A | 10.5% | +35.9% |
| MSFT | Microsoft Corporation | 10.1% | +2.2% |
| NVDA | NVIDIA Corporation | 9.3% | +22.0% |
| HD | The Home Depot Inc | 8.7% | -15.6% |
| AMZN | Amazon.com Inc | 6.6% | +16.2% |
| AVGO | Broadcom Inc | 4.2% | +6.3% |
| BRK-A | Berkshire Hathaway Inc | 4.2% | +2.0% |
| TROW | T. Rowe Price Group Inc | 3.6% | +9.2% |
| JPM | JPMorgan Chase & Co | 3.4% | +15.5% |
| JNJ | Johnson & Johnson | 2.8% | +42.9% |
| LLY | Eli Lilly and Company | 2.8% | +31.8% |
| V | Visa Inc. Class A | 2.6% | +8.0% |
| META | Meta Platforms Inc. | 2.6% | -7.6% |
| KO | The Coca-Cola Company | 2.2% | +25.8% |
| CSCO | Cisco Systems Inc | 1.8% | -7.6% |
| ALB | Albemarle Corp | 1.8% | +37.7% |
| WMT | Walmart Inc. Common Stock | 1.7% | +4.1% |
| SHOP | Shopify Inc | 1.5% | -4.3% |
| TSLA | Tesla Inc | 1.5% | +13.8% |
Recent activity
| Date | Action | Ticker | Weight |
|---|---|---|---|
| Aug 10, 2026 | BUY | AMZN | 6.7% → 6.6% |
| Aug 10, 2026 | SELL | BRK-A | 4.3% → 4.2% |
| Aug 10, 2026 | SELL | PG | 1.5% → 0.0% |
| Aug 10, 2026 | SELL | AAPL | 18.4% → 18.2% |
| Aug 10, 2026 | SELL | TROW | 3.7% → 3.6% |
Investment Style Analysis
HB Wealth Management, LLC is widely recognized for employing a Multi-Strategy strategy. As of Sep 4, 2026, the firm oversees approximately $2.7B in assets under management (AUM). The portfolio demonstrates a clear preference for the Consumer Electronics and Semiconductors sectors, reflecting a high-conviction approach to capital allocation.
Recent Market Moves
During the latest rebalancing period ending Aug 10, HB Wealth Management, LLC made a significant move by increasing exposure to AMZN. This adjustment aligns with the fund's dynamic approach to risk management and capital deployment in current market conditions.
Investment Philosophy
HB Wealth’s investment philosophy centers on the belief that asset allocation is the primary driver of long-term investment returns. Operating as a fee-only fiduciary, the firm constructs personalized portfolios using a combination of traditional and alternative asset classes. Their strategy involves using low-cost passive investments for efficient markets, such as U.S. equities, while employing active management in specialized asset classes where they believe consistent outperformance is possible. They also place a strong emphasis on private market expertise, including private equity, private credit, and real estate, to target superior risk-adjusted returns and enhanced diversification for client portfolios.
Disclaimer
The content provided on this page, including the simulated portfolio performance, holdings analysis, and AI-generated insights, is for informational and educational purposes only. It does not constitute financial advice, investment recommendations, or an offer to buy or sell any securities. All data is derived from historical SEC 13F filings and other public disclosures, which have a reporting lag. The "Simulated Performance" is a hypothetical reconstruction based on past disclosures and does not represent the actual returns of the institution. Past performance is not indicative of future results. Tritonix.ai is not affiliated with HB Wealth Management, LLC.
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Frequently asked questions
How is the simulated portfolio for HB Wealth Management, LLC constructed?
This simulation is powered by Tritonix AI using official SEC filings. We focus on the "Best Ideas" by filtering for only the Top 20 largest holdings and rebalancing them to 100%. The simulation tracks performance starting from Oct 1, 2025. Our AI monitors for updates every Monday to capture major shifts. This concentrated approach highlights the manager's true stock-picking skill and mirrors their actual investment returns.
What is HB Wealth Management, LLC's largest holding?
As of the latest filing, HB Wealth Management, LLC's top position is Apple Inc (AAPL), representing 18.2% of the portfolio. This reflects a high-conviction bet by the institution.
What is HB Wealth Management, LLC's historical performance and risk profile?
Our simulation indicates a total return of +14.9% with a win rate of 63%. Notably, the portfolio maintains a Sharpe Ratio of 2.85, suggesting an excellent level of risk-adjusted returns compared to the broader market.
What sectors does HB Wealth Management, LLC primarily invest in?
HB Wealth Management, LLC has a strong preference for the Consumer Electronics sector, which makes up 18.2% of their disclosed assets. The portfolio also has exposure to Semiconductors, indicating a specific thematic focus.
Is HB Wealth Management, LLC's portfolio concentrated or diversified?
HB Wealth Management, LLC runs a moderately concentrated portfolio with 20 disclosed positions. The top 3 holdings alone account for 38.8% of the total portfolio weight, suggesting a strategy that favors broader market exposure.
How has HB Wealth Management, LLC performed in 2026?
Our AI-simulated model portfolio for HB Wealth Management, LLC tracks a Year-to-Date (YTD) return of +8.7%. This metric helps investors gauge the institution's effectiveness in the current market environment.
Does Thomas Carroll manage HB Wealth Management, LLC directly?
Yes, Thomas Carroll serves as the key portfolio manager for HB Wealth Management, LLC, overseeing the investment strategy and final capital allocation decisions.