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Cushman & Wakefield Korea Completes Major Retail Asset Sales in Myeong-dong and Hongdae

Finance · Real Estate Development · yonhap_finance · 2026-09-02

Cushman & Wakefield Korea has successfully advised on the sale of major retail properties in Seoul's prime districts, signaling a rebound in investor interest.

What Happened

Transaction Success: Cushman & Wakefield Korea has successfully completed advisory services for the sale of major retail assets in Seoul's prime Myeong-dong and Hongdae districts. The properties involved include the Cheonghwi Building and K-Square Hongdae, both of which are strategically located in high-traffic areas.

Asset Details: The Cheonghwi Building, a mixed-use hotel and retail property, attracted five bidders during the sale process. Meanwhile, K-Square Hongdae was acquired by a consortium led by Koramco Asset Management and Paradise Group, with potential plans to convert the space into hotel or medical facilities.

Market Context: The resurgence of foreign tourism and the global popularity of K-content have revitalized investor interest in prime retail assets in Seoul. This trend is significantly boosting the commercial real estate market in these key urban hubs.

Future Outlook: Industry experts at Cushman & Wakefield anticipate that the upward trend in prime high-street markets will continue. As tourism demand remains robust, further listings of similar high-value retail properties are expected to enter the market.

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