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FamilyMart Restaurant Group Reports Record-Breaking August Revenue of NT$279 Million

Consumer Services · Restaurants · economic_daily · 2026-09-10

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FamilyMart Restaurant Group achieved a record monthly revenue of NT$279 million in August, driven by strong summer demand and successful promotional campaigns.

What Happened

Record Revenue Growth: FamilyMart Restaurant Group announced that its August revenue reached NT$279 million, marking an 11.37% year-on-year increase and a new monthly record. Cumulative revenue for the first eight months of the year stands at NT$2.09 billion, reflecting a robust 11.98% growth compared to the same period last year.

Key Growth Drivers: The strong performance was primarily fueled by peak summer season demand and various holiday-related dining occasions, including Father's Day and the Qixi Festival. The company's diverse portfolio, including Ootoya, bb.q CHICKEN, and IKIGAI Yakiniku, successfully leveraged limited-time offers and strategic collaborations to boost consumer engagement.

Q4 Outlook: Looking ahead to the fourth quarter, the company aims to capitalize on department store anniversary sales and upcoming holidays like the Mid-Autumn Festival. Marketing initiatives, such as promotional coupons and global brand ambassador campaigns for bb.q CHICKEN, are expected to sustain momentum and attract a younger demographic.

Strategic Expansion: With 77 locations currently in operation, the company remains committed to its multi-brand strategy. Future growth will be supported by ongoing operational optimizations and planned new store openings for the Ootoya brand, ensuring a steady expansion of its market footprint.

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