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Fitness Factory Operator Fitter-First Reports 16.7% Revenue Growth in August
Consumer Services · Other Consumer Services · economic_daily · 2026-09-10
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Fitter-First (Bo-Wen) saw its August revenue climb 16.7% year-on-year as its 'Fitness Factory' brand continues to expand its market share and footprint across Taiwan.
What Happened
Revenue Overview: Fitter-First reported August consolidated revenue of NT$622 million, a 16.74% year-on-year increase, with cumulative revenue for the first eight months reaching a record NT$4.65 billion. Despite minor disruptions from heavy rain in southern Taiwan, membership growth drove fitness and entertainment service income to a new monthly high.
Market Consolidation: The Taiwanese fitness market is seeing a clear trend toward consolidation, with major players gaining ground as smaller competitors exit. As the leading domestic brand, 'Fitness Factory' is aggressively expanding its market share to capitalize on this industry shift.
Expansion Strategy: The company is maintaining an aggressive expansion pace, with several new locations scheduled to open in Taoyuan, Taichung, Kaohsiung, Taipei, and Tainan throughout the fourth quarter. With the total number of locations exceeding 90, the company expects to benefit significantly from economies of scale.
Profit Outlook: Management emphasizes that the combination of rising same-store sales, new location contributions, and increased member spending will drive profit growth to outpace revenue growth. Profit margins are expected to improve quarter-over-quarter as the business scales up during this growth phase.