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Daishin Securities: Kia Remains an Attractive Defensive Stock with Dividend Appeal

Consumer Durables · Motor Vehicles · yonhap_finance · 2026-09-10

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Daishin Securities highlights Kia's strong sales momentum and high shareholder return potential, labeling it a defensive stock with limited downside.

What Happened

Defensive Appeal: Daishin Securities characterizes Kia as a defensive stock with strong sales momentum and attractive valuation. With a 12-month forward P/E ratio of 5.6x, the stock is seen as having limited downside risk within the automotive sector.

Global Sales Momentum: Kia continues to demonstrate robust sales, particularly in the U.S. hybrid and European electric vehicle markets. Despite geopolitical tensions and trade tariffs, the company maintains a solid profit-generating capacity.

Shareholder Returns: The company is expected to offer a dividend yield of around 5%, with an estimated dividend per share of 7,500 KRW. Its strong cash position provides high visibility for continued shareholder returns.

Investment Stance: Daishin Securities maintains a 'Buy' rating and a target price of 255,000 KRW, citing Kia's stable cash flow and earnings. The firm views Kia as a reliable investment choice amidst broader market volatility.

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